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    I am now using this blog to re-post some comments I make other blogs. For my full management blog see the Curious Cat Management Blog

    Saturday, June 29, 2013

    Social Media and Quality Management

    My comment on Quality Trends in Uncommon Places: "However, my personal view on the future of quality will be focused on New Industry - Social Media"

    I would not agree with this statement.  I agree social media is important.  But it is one aspect.  I expect quality management to continue to be focused on continual improvement, respect for people, systems thinking, customer focus, understanding variation, etc.

    I think it is important for companies to use social media well.  And have it be people interested in the business not just flashy cool stuff.  I wrote Red Bull asking where to buy their product and never even got a response.  They spend millions on generating buzz - ignoring direct customer requests is foolish.

    Quite a few companies provide better support if you Tweet them than in any other way.  I find it odd they don't do the other options better (phone, email, in person...) but they do at least respond to tweets (they seem to have put a team in place and told them to provide good customer service via Twitter - which is nice, but why didn't they fix their other customer avenues?).  That is another example why I think saying social media will be the key is wrong - it is good to use social media but you need to make customer focus your organizations focus - not social media your orgs focus.

    I think, building your personal career brand is important.  I think a blog is the most important way to do so.  Personal web site, Twitter, Google+ etc. (links to mine) are also good.  I personally don't use Facebook.

    Reddit is a great social media site (that many managers don't seem to be aware of).  Here is a collection of (sub-reedits) focus on management.  Reddit provide links to online resources ranked by votes of participant in focus topics.

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